Rockford Hosts Dealers, Distributors

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Rockford Dealer Gathering SEMA 2022

Press Release: TEMPE, AZ– Rockford Fosgate held an inaugural event, bringing dealers and distributors from around the world together during this year’s SEMA show October 31 – November 4.

Rockford Fosgate hosted 280 guests including US retail store owners and managers, international distributors, and sales representatives. The event, was an all-day learning and networking opportunity focused on equipping our dealers for success. The day kicked off with a presentation showcasing what makes Rockford Fosgate stand out and how Rockford resonates with consumer’s lifestyles.

Rockford Party SEMA 2022
Rockford party at SEMA 2022

The group then broke into three sections to take part in educational seminars where Zach Luke lead exercises on making their brand more memorable, Theresa Anthony gave them tools to be more effective managers, and Bryan Schmitt, CEO of Mobile Solutions, taught them how to deliver bass with style and profit.

Bill Jackson, Rockford President and CEO said, “This family is built for the long haul, we have 42 years behind us, we have experience, we know where to invest and what levers to pull to not only survive but to succeed.”

At the event, Rockford Fosgate announced their collaboration with Garrison Brothers bourbon and treated everyone to a tasting and reception.

The event was capped off on Tuesday with a  Rockford Fosgate party “The Family Affair” at The Virgin Hotel Skybox. Rockford brought out longtime favorite band “Boogie Nights” to bring the music and kick up the vibe while everyone enjoyed dancing, drinks, and great conversations.

Zach Luke, Rockford Fosgate National Sales Manager, said “For those of you who attended this year’s event we extend a huge THANK YOU, for those who could not, we look froward to seeing you in ’23!”

 

 

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