SiriusXM 360L Goes Mainstream

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After a limited rollout starting in 2018, SiriusXM’s 360L service, featuring on-demand programming, will be rolled out to nearly 1 million General Motors vehicles.

Select Chevrolet, Buick, GMC and Cadillac 2020 model year vehicles will offer the new service that provides more than 10,000 hours of on-demand programs such as interviews and performances.

Users can also now manage their SiriusXM subscription through their myChevrolet, myBuick, myGMC or myCadillac mobile app.

360L also provides more channels and a “sports play-by-play offering that makes it easier to find the listener’s favorite team when it is game time, and gives them access to the official broadcasts for more pro and college teams,” said the satellite radio company. Also multiple family members can set up their own 360L preference profiles. And the system recommends programming to users based on their preferences.

The new 360L service will be available on 13 Chevrolet, Buick, GMC and Cadillac model year 2020 vehicles. A Connected Access plan and a SiriusXM All Access or SiriusXM Select subscription is required.

The service first launched on the 2019 Dodge Ram 1500.

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