Comments on: Custom Sounds Reports Record Sales

By: Santa Rosa Cartunes

Santa Rosa Cartunes — Thu, 21 Nov 2019 21:58:54 +0000

Congrats Custom Sounds! In 2018, we grossed 18% up from 2017. 2019 we will end 2% less than 2018, ($106,785.20 down) but I tripled my wage and increased inventory levels. Sometimes less is better, depending on budgeting stewardship. I always remember what Eddy Kay said, we don’t have the right to say no for the customer, they know how to say it themselves. I have found when the customer is feeling badgered, they typically have a positive response. They say, “man you never give up do you?” And our response is, “who am I to say no for you? You know how to say it all by yourself.” And then there is the customer that sometime during or after the sale, gets upset because we didn’t offer them that too! Anyways, just saying don’t say no for the customer. Thanks for the reminders, Mike!
Micheal Meza Aka Mobile Mike

By: Sean Cahill

Sean Cahill — Thu, 21 Nov 2019 17:16:58 +0000

Congrats to my “alma mater” shop! I learned a lot while working/managing for Custom. That was almost 20 years ago and I still reference things I learned while working for Mike.

By: Matthew

Matthew — Thu, 21 Nov 2019 16:43:32 +0000

Congrats to Mike and the team at Custom Sounds! You guys are proof positive that 12volt isn’t a dying business, and retailers can be successful with the right attitude, skills, training and tools.